Parisian chic in the centre of Munich – Le Café AMI in the Breuninger flagship store

FIRST TEMPORARY CAFÉ OF THE PARISIAN CULT BRAND – IN THE CENTRE OF MUNICH

For six weeks, the existing Eduard’s Bar by Breuninger will be transformed into an AMI-branded café with AMI patisserie, signature drinks and bar food. Parallel to the café take-over, the flagship store will feature an exclusive pop-up corner as well as windows facing Sendlinger Strasse in Munich that are also designed with the same look and feel.

POP-UP AT BREUNINGER MUNICH

AMI Paris is showing a pop-up area with a selection of men’s and women’s fashion and accessories from the spring-summer collection. A limited unisex collection is available exclusively at Breuninger in Munich and features a unique interpretation of the AMI essentials: the collection in off-white and khaki includes an Ami de Coeur T-shirt, Bermuda shorts, a sweatshirt and a cap.

Various materials were carefully selected for the pop-up to create as much brightness and light as possible – from the striped, light-coloured oak parquet to the gold-plated metal details. The limited-time space presents the revised AMI concept and reflects the DNA of the house: intimate, timeless, romantic and embodying the Parisian spirit.

LE CAFÉ AMI HOSTED BY BREUNINGER, INSPIRIERT VOM PARISER CHIC

To immerse itself even more deeply in the world of AMI and the famous Parisian café culture, the luxury brand is opening its first temporary café in Germany. The café is inspired by Parisian building façades and decorated with stucco work, the company logo, bistro-inspired chairs and tables and the typical black and white colour palette.

AMI’s German friends can expect a menu with hot and cold drinks such as coffee, matcha or tonic as well as a selection of French pastries, including croissants and pains au chocolat. Maison AMI also presents its unmistakable heart-shaped A symbol on a cake creation specially created for the café.

Paris stands for contemporary, modern chic and “Le Café AMI” brings a touch of Parisian life to Munich and brings the unique character of the French brand to life.